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29 January 2014 5:23 PM | No Comments - When a great click through rate isn’t really that great
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01 June 2010 4:06 PM | No Comments - Google to allow users to ‘opt out’ of Google Analytics
29 May 2010 2:03 AM | 1 Comment - My book is now open – how long before the Times paywall is deemed a failure?
28 May 2010 7:06 PM | No Comments
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- The top 100 email marketing campaigns of 2013 according to Campaign Monitor
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Online Privacy Archive
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OFT publishes a new misguided report on behavioural advertising?
Behavioural advertising, or the targeting of advertising on the basis of an online users past viewing habits has been and... -
Google begins testing behavioral targeting on YouTube and the AdSense Network
In a potentially significant move for advertisers Google has started testing behavioural targeting on YouTube and the AdSense network. Google... -
New guidelines on behavioural targeting released.
As I had previously written a number of posts about Phorm I felt I had no choice but to revisit... -
Phorm and driving traffic to your site
Someone commented that Phorm was all but dead. I agree but the reality is a lot of people are continuing... -
Phorm: Online at last?
I recently posted a story about Phorm that generated some interesting discussions with friends and colleagues. Apparently Phorm believe they... -
House Of Lords Report Warns Of “Big Brother” Britain – ITProPortal.com
Having posted a story earlier about online privacy, I then came across this… House Of Lords Report Warns Of “Big...